Mayuri is the Digital Marketing and PR Lead at Founders Factory Africa, overseeing all online marketing campaigns, creating brand awareness, analyzing efforts and identifying trends. She’s responsible for the development of the FFA brand - telling its local story, while also supporting the founding entrepreneurs on their journey to scale.
Prior to joining FFA, Mayuri spent 4 years at Uber and led Social Media and Content for Sub-Saharan Africa. Passionate about creating content that is able to scale and resonate with an audience, she describes herself as a wordsmith and digital maven. Despite her immense love for the tech world, Mayuri says that is ultimately fueled by human connections and believes that any great service begins with this foundation.
Once an aspiring actress, Mayuri graduated with a degree in Drama, Film, Media and Writing from the University of Cape Town. Her professional experience spans 8 years with a background in editorial journalism, SEO and social media strategy and Public Relations.
Inspired through creativity, Mayuri’s hobbies include exploring new cities, painting, blogging and cooking.