Content Marketer (Headstart)

Team: Accelerator - Growth and Marketing (Full-time)
Location: Remote

Apply now arrow

    About Us

    Headstart is on a mission to transform the way organisations hire! We are the world's first diversity driven Applicant Matching and Management System. We use Machine Learning to transform the recruitment process, enabling clients to find the right high potential employees regardless of gender, ethnic status, sexual orientation or age.

    Launched in 2017, having graduated the YCombinator Summer 17 AI batch, we now have headquarters in London and offices in San Francisco. With major brands like Accenture, Lazard and Travelex publicly supporting our mission, Headstart is already improving the recruitment experience for candidates around the world. See our article in Techcrunch

    Our Culture

    We could tell you lots more of the glossy stuff that would be more fitting in a marketing brochure but then everyone does that don't they?! The truth is we are a small (but perfectly formed!) team with a base in London and a hub in San Francisco, taking on an almost impossible vision with limited resources. We have come a long way in a very short space of time and that's down to the dynamics of the team. We are a fully transparent and open business and we try and engage everyone from across the business in all key decisions and actions, regardless of whether you are in product, operations, sales or customer success.

    Fully Flexible - We treat everyone as adults and are a results focussed business which means you have the freedom to organise your own working day and style to compliment the rest of your team. We believe people work at their best when they feel their best, both mentally and physically, so we believe in the importance of giving people autonomy and responsibility to deliver in a way that allows them to deliver their best personal and professional selves.

    Fully Remote - We are also operate a remote, fully distributed model which means that in conjunction with giving you full flexibility around when you work, you should also have the choice of where to work. We believe that the technology of today allows every individual to contribute to building a great business without having to waste precious hours on a depressing commute or being forced to work in an homogenised environment that suits everyone yet suits no one. You can find out more about our philosophy here.

    Having said that, it's a start up! Resources are tight, there is never enough time and there are too many priorities. Daily! But we are lucky to have such great investors, great early adopter clients and the ability to control our own destiny. If you think you can cope with that and you fancy jumping on a rocket ship (literally) then we would like to hear from you 

    The Role

    Do you look at the world and see injustice? Do you have a passion for diversity, inclusion and the removal of prejudice, in all its forms? If so we would like to hear from you. The Content Marketing Manager role is crucial to our growth. Our objective is to own the conversation around Diversity and Early Talent in the HR community. We want the Headstart brand to be synonymous with insight and thought leadership around these two very important areas and we want to be a valued, respected and participating member of both communities.

    Responsibilities

    • Produce, curate and manage content in all its forms
    • You will research the Diversity and Early Talent landscapes, engaging influencers, writers and practitioners, curating their content, along with other insightful papers, blogs and other content that adds to the agenda's we care about. You will also manage our own content, ensuring that our papers, PR articles and blogs are shared to the relevant audiences.

    • Work with Growth Marketing to build our presence and credibility across our core channels
    • LinkedInTwitterFacebookOutboundYou will engage with our community through the social landscape, engaging in conversations, hosting chats, sharing content and generally embedding yourself and Headstart as a leading member and voice in the community.

    • Attend and report from conferences
    • You will attend conferences, ideally earning a place as a trusted blogger to report on the conference and generate social activity that grows the Headstart reputation and brand.

    • Measures of Success
    • Measures of success for this role will include:Generating conversationIncrease in inbound leads via the communityIncrease in organic traffic to the Headstart websiteAwards - working with our clients to submit awards proposals Top lists for technology, influencers and blogsIncrease in engagement across our social and growth platforms

    Requirements

    • You will be an experienced content marketer, with a proven background and capability in creating communities of interest and building brands through engaging content and interaction on social media.
    • You will also understand content and the art of content curation, having demonstrable proof of building thought leadership and measurable engagement through content management and distribution.
    • You have experience in copywriting, content strategy and development of tone of voice
    • You are passionate about tackling a lack of diversity in the workplace and have a full understanding of the issues, with your finger on the pulse in this area.
    • You have a strong understanding of data analytics and methods of evaluating the effectiveness of content
    • You have excellent influencing skills to work with a variety of clients and internal stakeholders
    • You should have excellent verbal and written communication skills (inc. public speaking)
    • Ability to work remotely
    • To succeed you will need to love the ambiguity and energy of a start up environment.
    • A proven self starter with bags of self motivation, your natural, informal and inquisitive style will mean growing our community will come as second nature to you.

    Benefits

    • An awesome team of course!Fully flexible and remote working
    • Annual team get togethers
    • Unlimited holidays
    • Budget for individual learning and development
    • Pension

    Could this be you?

    Apply now arrow