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Insights & Trends

Founders Factory Portfolio: Top Exits & Acquisitions

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Insights & Trends

Founders Factory Portfolio: Top Exits & Acquisitions

Words Founders Factory

January 1st 2025 / 8 min read

The model of venture capital investment stresses the importance of exit opportunities.

In short, these are opportunities for founders, certain employees, and investors to be able to cash in on the equity they hold in the business by selling to a third party. These often take the form of initial public offerings (IPOs), acquisitions, or buyouts (usually by a growth investor or private equity firm).

Founders Factory’s 300+ portfolio has celebrated numerous exits over the past several years. Here, we highlight some of our more successful exits and acquisitions to date

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Read here

Landvault

Acquired by: Infinite Reality

When: 2024

Valuation: $450M

Landvault is a metaverse and 3D world builder, helping brands to create and monetise white-label immersive, virtual experiences. Founded by Sam Huber in 2017 as Admix, then helping brands deploy in-game advertising, they raised over $36 million, before acquiring Landvault in 2022 and merging under the new name. In 2024, they were acquired by Infinite Reality, the immersive technology unicorn, for $450 million.

Read Sam’s story of building and growing Landvault

TrustedHousesitters

Acquired by: Mayfair Equity Partners

When: 2023

Valuation: $100M

TrustedHousesitters is the biggest pet-sitting marketplace, connecting pet owners and pet lovers for unique homestay experiences. The business was founded in 2010 by Andy Peck and Rachel Martin, with travel industry expert Mathew Prior taking over as CEO in 2019. Post-COVID, TrustedHousesitters raised a $10 million Series A, fuelling growth that saw membership reach 200,000 and revenues skyrocket. At the end of 2023, they announced a management buyout by Mayfair Equity Partners, a private equity house investing in tech and consumer businesses.

Read CEO Mathew’s story of TrustedHousesitters growth

Flourish

Acquired by: Canva

When: 2022

Valuation: Undisclosed

Flourish is a data visualisation platform that allows anyone with a spreadsheet to make world-class interactive data visualisations, maps, stories, and presentations. Founded by former data journalist Duncan Clark and computer scientist Robin Houston, Flourish joined Founders Factory in 2016. They raised a $1M seed round led by LocalGlobe. In 2022, they were acquired by Canva, a company at the time valued at $40BN.

Honest Health

Acquired by: Hims & Hers

When: 2021

Valuation: Undisclosed

Honest Health was a direct-to-consumer vertical health platform, delivering targeted care at scale. Their first product was Freshman, a virtual men’s hair loss clinic. Founders Pavlo Maherosky and Sam Gluck joined the Founders Factory Accelerator in 2019: at the time, the business was pre-product and bootstrapped by the founders. Despite struggling to fundraise, they caught the tailwinds of COVID and its impact on the telehealth market, seeing 800% growth in 2020 alone. This caught the attention of global D2C health leader Hims & Hers, who acquired the business in 2021.

Read the Honest Health founders’ tale of resilience

Versed AI

Acquired by: Exiger

When: 2024

Valuation: Undisclosed

Versed AI uses AI to enhance supply chain visibility to monitor, manage, and mitigate risk, deploying natural language processing (NLP) to map buyer-supplier relationships. Born out of Cambridge’s Language Technology Lab, and founded by Fenella Boyle and Simon Baker, Versed AI joined Founders Factory in 2020. Having raised $1.6M since then, they were acquired in 2024 by Exiger, the global leader in supply chain risk.

Fanbytes

Acquired by: Brainlabs

When: 2022

Valuation: Undisclosed

Fanbytes was a leading influencer marketing agency targeting GenZ audiences, helping brands use platforms like Snap and TikTok to reach younger audiences. It was founded by Timothy Armoo, Ambrose Cooke, and Mitchell Fasanya straight out of university, joining the Media Accelerator in 2016. In 2022, they were acquired by digital marketing agency Brainlabs.

Read Timo Armoo’s story of starting and scaling Fanbytes to acquisition

Feedr

Acquired by: Compass Group

When: 2020

Valuation: $24M

Feedr is a cloud canteen service that allows you to seamlessly order meals for your office, working with some of the top healthy food brands. Riya Grover and Elizabeth Swanton co-founded the business, joining the Media Accelerator in 2018. In 2020, food service provider Compass Group acquired Feedr at a valuation in the region of $24M.

Blueprint

Acquired by: Klaviyo

When: 2022

Valuation: Undisclosed

Blueprint is a conversational commerce software, reimagining how you purchase and communicate with your favourite brands and creators, enabling customers to purchase online with one message, via SMS or WhatsApp. Built by Harvey Hodd and Rory Jeffries, Blueprint joined our Retail Accelerator in 2020. In late 2022, they announced they were being acquired by Klaviyo, who integrated Blueprint’s commerce tool into their marketing platform.

Reps AI

Acquired by: KMS Lighthouse

When: 2020

Valuation: $20M

Reps.ai is a customer service AI solution empowering help desk staff to have the best responses at their fingertips, reducing time to resolution by 30%. Reps was founded by Boaz Omanuti and Shachar Grembek, who joined the AI Accelerator in 2018. Just two years later, Reps was acquired by knowledge management platform KMS Lighthouse for close to $20M.